With the amount of new technology available to companies these days, it’s sometimes difficult to keep up with all the latest trends. Yet we’re determined to absorb as much as we can so that our clients know that we can offer them the kind of high quality marketing service that they deserve.

Now we’re going QR crazy!

Originally developed by one of Toyota’s subsidiary companies in 1994 to track cars during the manufacturing process, QR Codes are increasingly being used in advertising and marketing campaigns and can be very useful tools.

These quirky codes can be scanned using a number of apps. Once captured, the app will offer you the chance to visit a URL where more information is available.

The potential usage is infinite, but imaginative usage has included hoardings at bus stops and train stations to allow travellers to access up-to-date travel information, billboard campaigns by major companies like Calvin Klein, on For Sale signs, where prospective buyers can find more information about properties on the spot and in supermarkets where – for instance – organic products can be traced to their source.

If you are interested in harnessing the power of your own QR Code, Redline Company can create one for you. This is an excellent time to start thinking ahead, since it won’t be long before these funny little boxes are as much a part of our lives as Twitter and Facebook!

Wouldn’t you like to say that your company was one of the first to realise the potential of QR Codes?

Whether you are planning a specifically targeted campaign or would just like your website to attract more visitors, we can create and personalise your QR Code and design a landing page to promote a special offer, or lead clients straight through to your homepage.