Project Description

About G&S Clearance

This UK waste management company asked Redline to take over the company’s digital marketing activity in order improve lead generation via digital marketing ads and SEO.  Redline’s first task was to review the current marketing and website, it was decided that a new WordPress website would be designed and developed by Redline over the coming months.

The first task was to create an SEO strategy to improve the efficiency and ranking of the current, including writing regular keyword rich blogs.  Redline reviewed all Google PPC text campaigns, updated keywords, set about improving the performance via regular management and reporting

The client requested more frequent social media posts with more targeted messaging. A new YouTube account has been set up, styled with a logo reveal and is content, including videos, is created by Redline.

Our Actions

  • Logo reveal video
  • Graphic design: website design, social media banners, social media adverts,
  • Copywriting: Editing web text, writing blogs including keyword rich text, writing social media posts, landing pages.
  • Lead generation: Landing page design and development, Google PPC campaign creation and management for new campaigns.
  • SEO strategy.
  • Video creation: YouTube videos.
  • Social media management: Styling the accounts, post creation and scheduling.

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