Project Description

About Alliance Group International

Hong Kong based finance and insurance intermediary Alliance Group International, approached Redline to manage the group’s international media presence on an ongoing basis. The client also required comprehensive marketing support across multiple subsidiary companies, including brand creation, graphic and web design, exhibition materials and digital marketing including managing multi-million-dollar PPC campaigns for insurance aggregator site The first task was to update the company’s look and feel and to create a bespoke website that would reflect the company’s gravitas. Other projects included brand creation for Atrium HR Consulting and to deliver a smart stylish site for group’s Hong Kong based insurance division Alliance Insurance Services

Our Actions

  • Marketing strategies, processes, research, project management
  • Branding: Brand creation, logo designs
  • Graphic design services; websites, logos, brochures, web design newsletters, vouchers, leaflets, exhibition materials, staffs, banners, pop-ups, presentations
  • Web design, development & content creation
  • SEO content
  • Search engine marketing: Manage multi-million-dollar PPC campaign
  • Copywriting: Press releases, articles, blogs, online content, flyers, landing pages, brochures, revision and creation of policy documents
  • PR: Press release, news, article creation and distribution, press outreach and press clippings service.

Redline Company has exceeded our expectations by consistently delivering timely high-quality work across all Alliance brands

Mike Ramsay, march 2017

Let Redline become YOUR external marketing department.

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