Project Description
About Innovita Life
This client offers state of the art DCT immunotherapy treatment for cancer patients. They required assistance with the design and development of a new website responsive for all devices. The primary purpose was to general leads. Therefore, it was important to deliver a website that could be optimised to increase organic ranking. The first challenge was to create a landing page and corresponding Google Adwords campaigns, followed by an SEO strategy and social media advertising. Future activity in the pipeline includes further additions to the website and regular SEO.
Our Actions
- Graphic design: website, social media styling banners
- Copywriting: Organise and edit scientific and corporate text to include keywords
- Landing page and Google Adwords campaigns: Design, develop and manage the landing page and create Adwords campaigns.
- Keyword research
- Web design & development: web programming innovitalife.com including bespoke elements such as a Clinical Papers link library.
- Search Engine Optimisation: Technical optimisation, 6-month strategy.
