A WEBSITE IS YOUR MOST IMPORTANT MARKETING TOOL – SO USE IT!
But it’s not that simple, if you want a website that will portray your company in the best possible light you need to choose a supplier that can deliver the goods. What you should consider when sourcing a new website for your business? Marketing and communication It may seem obvious and it isn’t exactly news […]
PPC: COSTLY OR COST EFFECTIVE?
There is no question as to whether ‘Pay per Click’ online advertising (PPC) works – it does. The issue is getting the formula right. To the uninitiated both the concept and potential costs associated with PPC can be daunting but once you understand that creating a campaign is virtually a science, it is seen less […]
IMPORTANT NEWS: GOOGLE TO GIVE PRIORITY TO MOBILE-FRIENDLY WEBSITES
On the 21st April (2015) Google are set to update an algorithm designed to improve mobile search results, which will mean that all mobile-friendly website will benefit from improved visibility. Unfortunately, if your website isn’t responsive (mobile-friendly) you will lose visibility – in other words your website will be harder to find on Google. The fact almost […]
REDLINE COMPANY DESIGNS 2015 CALENDAR FOR TRIPLE A ANIMAL CHARITY
Marbella based marketing agency Redline Company has once again joined forces with Triple A to design a super cute 2015 calendar featuring a selection of impossibly adorable cats and dogs that urgently need a new home. The calendars are on sale to the general public at the market in Puerto Banús every Saturday morning, in […]
DO YOU KNOW THAT COLOUR CAN AFFECT YOUR CLIENT’S BEHAVIOUR?
If you are in the process of creating a brand and choosing your corporate colours, introducing a new product or planning your marketing materials, you need to look further than personal preference. You can take inspiration from seasonal colour trends, but you should also take on board the influence that colour can have on the […]
LULU’S REDLINE QUANTUM TIME THEORY
If you have ever wondered how we come up with so many original design ideas, look no further than the partnership between founder Line and graphic designer Lulu, who this year celebrates 5 years with the company. Originally from Argentina, Lulu has 14 years of design experience, learning her art whilst working for large international brands such as […]
FACEBOOK LAUNCHES NEW ‘SAVE’ FEATURE
It’s important to keep on top of new developments and to pass on useful information to our clients. Here is some interesting news about Facebook…they have recently added a new feature! It used to be that if you didn’t check out a video or link when it’s posted in a newsfeed immediately you wouldn’t be able to. Now, Facebook […]
SHOULD YOU BUY FACEBOOK LIKES?
Everyone wants to be liked but the saying “you can’t buy friends” applies equally to your personal life and social media. In both instances, you’ll find that dubiously acquired ‘likes’ have very little real value. However, as it’s one of the most hotly debated issues in online marketing we’ve laid out the case for and […]
WEB DESIGN TRENDS IN 2015 BY REDLINE COMPANY
In the 1990s websites were flooded with flashing and blinking banners and the mid-2000s saw a proliferation of rounded corners which today look extremely dated. Yet, it isn’t just the aesthetics that are constantly evolving, it’s important to take into account increased connectivity, how visitors will access your site and their browsing habits. It’s amazing […]
LEAD GENERATION AT ITS MOST LUCRATIVE – TAURUS DEVELOPMENT FINANCE
There’s nothing quite like seeing the results of a successful campaign to get us excited and this is certainly the case with start-up company Taurus Development Finance. Redline was approached by founder and director Jerard Phillips to help him set up a brand new company that would act as a bridge between investors – venture […]
