REDLINE CELEBRATES THE LAUNCH OF NEW HQ
On Friday 10th March, Redline Company threw open its doors to celebrate the official launch of our new HQ and to kick start the summer – Redline style. Always a leader rather than a follower, Redline decided that the summer season will start early this year. Guests were invited to grab their sunnies, get into the summer vibe and to […]
HOW YOUR WEBSITE CAN ATTRACT THE DIGITAL ATTENTION OF GOOGLE, YOUR ONE TRUE LOVE
Every business wants to be noticed by Google, to be at the top of the list and the first on Google’s mind when customers search for your product or service. As with all worthwhile pursuits though, developing a long-term relationship with Google takes time, hard work and commitment. You’ve got a business to run and […]
READY TO HAVE FUN WITH PIZZAMOS
PIZZAMOS–CASE STUDY If you’re considering starting a new venture or you would like to rebrand your current business, take a look at how Redline has helped an exciting brand new culinary event company called Pizzamos launched in Andalucia by chef and food photographer Peter Staes. ESTABLISHING A BRAND TO REFLECT THE BUSINESS As a […]
A/B TESTING EXPLAINED
Unlike other marketing companies we don’t like to bombard clients with marketing terminology and phrases just for the hell of it, instead we prefer straight talking. However, sometimes it is unavoidable with topics like: A/B split testing. So we’ll do our best to debunk the mystery and explain what the devil it means in plain […]
MØD TEAMET
WE WANT TO INTRODUCE YOU TO THE REDLINE TEAM LINE LYSTER DANISH Director and Founder Line Lyster is the big boss! She is a true entrepreneur and team leader. Always a go-getter and focused on achieving success in everything she does. Rising to the top quickly as the Senior Marketing Manager at Ocean Estates […]
TOP SEO TRENDS TO HELP YOU STAY AHEAD
Can you believe that we’re well into the second half of 2016 already? It’s scary to think that it will soon be Christmas and then 2017. If you think that time goes by quickly, then consider how rapidly technology moves forward, particularly when it comes to Search Engine Optimisation. It is an area that is […]
PURESKIN THE SECRET OF YOUTH.
TESTIMONIAL As an established business owner I am aware that nothing should be left to chance, so I asked Redline to take care of all of the marketing activity required when opening a new spa and launching a new website. The process has been a terrific team effort, with excellent communication. I am delighted with […]
THE BUYER’S JOURNEY
WHAT IS THE BUYER’S JOURNEY? Modern marketers have learned that the purchase process is a journey, and consumers advance through a process the industry has called ‘the buyer’s journey.’ The buyer’s journey is a framework that acknowledges their progression from the research and decision process ultimately culminating in a purchase. TRANSFORMATION OF THE BUYERS JOURNEY […]
MOBILE IS KING
ONCE UPON A TIME, THERE WAS A KING CALLED MOBILE.. All good fairy tales start like this… but this is not a fairy tale. This is the brutal truth as specified by Google 2016. If your website isn’t mobile friendly it will no longer be shown in the search engine result pages (SERPs) when people […]
RANK BRAIN
WHAT IS RANKBRAIN? RankBrain is a new learning system that will change the organic search engine results arena. It will analyse web pages for relevance and score them between 1 and 10 (1 being worst and 10 being the best). It is very similar to the quality score given to Google Adwords search ads. HOW […]